Who we are
At empiricalmama.com, we are committed to maintaining the trust and confidence of all visitors to our website. In particular, we want you to know that empiricalmama.com is not in the business of selling, renting, or trading email lists with other companies and businesses for marketing purposes.
We take your privacy seriously and take measures to provide all visitors and users of empiricalmama.com with a safe and secure environment.
empiricalmama.com may set and access empiricalmama.com cookies on your computer. Cookies are used to provide our system with the basic information to provide the services you are requesting. Cookies can be cleared at any time from your internet browser settings.
When someone visits empiricalmama.com we use a third-party service, Google Analytics, to collect standard internet log information and details of visitor behavior patterns. We do this to track things such as the number of visitors to the various parts of the site and interactions with the site. This information is processed in a way that does not identify anyone. We do not make and do not allow Google to make, any attempt to find out the identities of visitors to our website.
When someone visits empiricalmama.com, there may be an ability to submit comments on particular articles or pages. When comments are submitted, you are entitled to use aliases or information that completely hides your identity. When a comment is submitted, the relevant details (name, email, website) that you provide are stored. These details are stored so that we can display your comment back to you, and to anyone viewing the comment sections on the site. We do not verify information entered nor do we require verification.
There may be some circumstances where your IP address, geographic location, and other browser-related details may be shared with third-party companies. We may share your above-mentioned data with following third-party companies from time to time.
Mediavine Programmatic Advertising
For information regarding data collection by Mediavine ad partners including how to opt out of data collection, please click here
Access to Your Personal Information
You are entitled to view, amend, or delete the personal information that we hold. Email your request to our data protection officer Pranali Patel at [firstname.lastname@example.org] and we will work with you to remove any of your personal data we may have.
Mediavine Programmatic Advertising (Ver 1.1)
The Website works with Mediavine to manage third-party interest-based advertising appearing on the Website. Mediavine serves content and advertisements when you visit the Website, which may use first and third-party cookies. A cookie is a small text file which is sent to your computer or mobile device (referred to in this policy as a “device”) by the web server so that a website can remember some information about your browsing activity on the Website.
First party cookies are created by the website that you are visiting. A third-party cookie is frequently used in behavioral advertising and analytics and is created by a domain other than the website you are visiting. Third-party cookies, tags, pixels, beacons and other similar technologies (collectively, “Tags”) may be placed on the Website to monitor interaction with advertising content and to target and optimize advertising. Each internet browser has functionality so that you can block both first and third-party cookies and clear your browser’s cache. The “help” feature of the menu bar on most browsers will tell you how to stop accepting new cookies, how to receive notification of new cookies, how to disable existing cookies and how to clear your browser’s cache. For more information about cookies and how to disable them, you can consult the information at All About Cookies.
Without cookies you may not be able to take full advantage of the Website content and features. Please note that rejecting cookies does not mean that you will no longer see ads when you visit our Site. In the event you opt-out, you will still see non-personalized advertisements on the Website.
The Website collects the following data using a cookie when serving personalized ads:
- IP Address
- Operating System type
- Operating System version
- Device Type
- Language of the website
- Web browser type
- Email (in hashed form)
Mediavine Partners (companies listed below with whom Mediavine shares data) may also use this data to link to other end user information the partner has independently collected to deliver targeted advertisements. Mediavine Partners may also separately collect data about end users from other sources, such as advertising IDs or pixels, and link that data to data collected from Mediavine publishers in order to provide interest-based advertising across your online experience, including devices, browsers and apps. This data includes usage data, cookie information, device information, information about interactions between users and advertisements and websites, geolocation data, traffic data, and information about a visitor’s referral source to a particular website. Mediavine Partners may also create unique IDs to create audience segments, which are used to provide targeted advertising.
If you would like more information about this practice and to know your choices to opt-in or opt-out of this data collection, please visit National Advertising Initiative opt out page. You may also visit Digital Advertising Alliance website and Network Advertising Initiative website to learn more information about interest-based advertising. You may download the AppChoices app at Digital Advertising Alliance’s AppChoices app to opt out in connection with mobile apps, or use the platform controls on your mobile device to opt out.
For specific information about Mediavine Partners, the data each collects and their data collection and privacy policies, please visit Mediavine Partners.